Roy E. Disney once said:
Throughout my career, I have had bosses who wanted me to lie to our clients, to misrepresent what we had done in the past, and to “fudge” how much further along on the project then we really were. It’s moments like that, that will define who you are, and ultimately, what path your career will take…Regardless of whether you have to misrepresent yourself in a “BIG way” or “just a little white lie,” once you compromise you integrity, it WILL become the “new normal” and will be expected to be repeated.
Zig Ziglar puts a fine point on this thought…
“If people like you, they”ll listen to you. But if they trust you, they’ll do business with you.”
So I pose the question in a different way… how important is your integrity?